swimwear trend

Swimwear trend ? First lets talk colour and prints. Fuchsia is huge this season as well as jewel tones including emerald, purple and sapphire blue.

A black halter-neck on-piece.

While the return of the classic one-piece is evident, variations on this style including cut-outs, monokinis and stylish maillots will be gracing poolside and shorelines in a modern chic fashion. Swimwear has previously been dominated by the surf giants of the fashion world and although surf brands will always have their place, the recent acquisition of Tigerlily by surfwear giant Billabong proves that swimwear fashion is being taken more seriously.

With the backing of Ugg boots Australia fashion agent, and a favourite with swimwear models this brand is certainly one to watch.

Losing grounds are brands such as Wicked Weasel, Malibu Strings and other micro bikini specialists. Popular in the earlier part of this decade, swimwear that leaves little to the imagination is not capturing the imagination of modern fashionistas.